Struggling with underperforming Facebook Ads? This 60-minute intensive session will diagnose issues, optimize your campaigns, and provide actionable steps to boost your ROI.
What you get
Meta campaigns often look unstable because the platform is learning from weak signals. A campaign might have the wrong objective, too little conversion data, an audience that is too narrow, creative that no longer stops the scroll, or a landing page that does not continue the promise made in the ad. Changing the budget alone rarely fixes that.
In the session we look at the full path: campaign objective, ad set structure, audience exclusions, placements, pixel and event setup, creative angles, hook quality, landing page message match, retargeting, lead quality, and the follow-up process after someone converts. That gives us a clearer view of whether the problem is in Ads Manager or in the funnel around it.
The output is a prioritized fix list. You will know which campaigns to pause or keep, which creative angles deserve another test, whether the pixel and conversion events are trustworthy, and what to change on the landing page or follow-up before increasing spend. The goal is not more settings. The goal is a cleaner account with better signals.
Process
Complete your purchase and you'll receive a confirmation email with next steps.
Use the booking link to schedule your session. You'll also be asked to provide access or details about your Facebook Ads account for pre-session review.
We'll meet via Zoom for an intensive 60-minute session to review findings and discuss solutions.
Apply the actionable advice. You'll receive a follow-up email with key points discussed.
Common challenges
Your Facebook ads aren't delivering the results you expected (low CTR, high CPA).
You feel like you're burning money on Facebook without a clear return.
You're unsure if your Facebook Pixel is set up correctly or if conversions are tracking accurately.
You're not sure who to target or if your current audiences are effective.
Results
Have hacked around with meta ads for a few years for my consulting course - mostly has gone well but finally know what I'm doing after a few sessions with Francesco - world class coaching here.
Tripled my newsletter subscribers in 2 weeks. March 3: 1,131 subs. March 18: 3,409 subs. All using Facebook ads with the help of Francesco
If you're a builder, book time with Francesco. He navigated me through the monstrosity called Google Ads UI. But more importantly, he has a natural instinct for spotting marketing problems. And won't hesitate to give you a clear, objective assessment of your strategy!
Francesco's expertise in ecommerce and digital marketing has been invaluable. He helped us scale multiple ecommerce businesses with his strategic approach to growth. His ability to identify opportunities and solve complex challenges made a real difference in our success.
Resources
Wrong objective is the most common cause of poor Facebook Ads performance.
Read guideKnow where to look in Ads Manager to find what's actually going wrong.
Read guideTargeting issues — over-restriction or wrong audience type — explained.
Read guideBook a session and get expert guidance to turn your campaigns around.
Book your Facebook Ads fix